LG x Blackbear

client: Blackbear x LG / project: lyric video ad campaign / tools used: cinema 4d, octane, after effects

We were excited to work with Blackbear and LG on a unique project that combined advertising and music. Our team was responsible for creating a seamless ad for LG's new dual-screen smartphone, as well as a visually interesting lyric video for Blackbear's new song QOBH.

Using Cinema 4D, Octane, and After Effects, we created a CG environment that seamlessly integrated the lyrics of the song with the new LG phone. Our goal was to create a cohesive visual experience that showcased the phone's capabilities while also highlighting Blackbear's lyrics.

In addition to the lyric video, our team also created the artwork for the song and an Instagram AR filter to promote the collaboration. We took great care to ensure that all elements of the project were consistent, from the 3D renders of the phone to the lyrics that came to life on the screen.

We were proud to have been a part of such a unique project. The ad successfully showcased the new LG phone while also creating a memorable visual experience for Blackbear's fans.